Skip to content
FIVE PICKED

AI Tools · The 5 best

Image & Design

AI tools for generating images, editing photos and speeding up everyday design work. We compared the options and narrowed them down to five. Each one is ranked, with a clear note on who it suits best.

Last updated

Some links may earn us a commission at no extra cost to you. Learn more

The 5 at a glance

Comparison of the 5 picks for Image & Design
ToolBest forStarting price
Rank 1Adobe FireflyDesigners and businesses that want AI images they can use with confidenceFree plan available; paid from about $10/month
Rank 2IdeogramPosters, logos and social graphics that include wordsFree plan available; paid from about $8/month
Rank 3KreaCreators who like to experiment and iterate quicklyFree plan available; paid from about $9/month
Rank 4OpenArtCreators who want lots of models and styles in one placeFree plan available; see website for paid plans
Rank 5FreepikMarketers and creators who want AI images plus ready-made design assetsFree plan available; paid from about $6/month (billed annually)

Our 5 picks, ranked

  1. Rank 1

    Adobe Firefly

    AI image tools designed with commercial use in mind.

    Best forDesigners and businesses that want AI images they can use with confidence

    What it does

    Adobe Firefly generates and edits images from text prompts. It sits inside the Adobe ecosystem, so it works well alongside tools like Photoshop.

    Strengths

    • Built with commercial use in mind
    • Works alongside Photoshop and other Adobe apps
    • Generates and edits images
    • A free plan to try it

    Good to know: Generations use credits, and higher volumes need a paid plan.

  2. Rank 2

    Ideogram

    AI images with text that actually looks right.

    Best forPosters, logos and social graphics that include words

    What it does

    Ideogram creates images from text prompts and is known for putting readable text inside them, which many image generators struggle with.

    Strengths

    • Strong at readable text inside images
    • Good for logos, posters and social posts
    • Simple prompt-based workflow
    • A free plan to start

    Good to know: The free plan has limits, so regular use needs a paid plan.

  3. Rank 3

    Krea

    Real-time AI image generation and a library of models.

    Best forCreators who like to experiment and iterate quickly

    What it does

    Krea lets you generate and edit images (and video) with many AI models in one place, including real-time tools that update as you type or draw.

    Strengths

    • Many AI models in one place
    • Real-time generation as you create
    • Image, video and enhancement tools
    • A free plan to try it

    Good to know: Commercial use and the full model library are on paid plans.

  4. Rank 4

    OpenArt

    A big all-in-one AI art studio with many models.

    Best forCreators who want lots of models and styles in one place

    What it does

    OpenArt gives you access to many AI image models, plus tools to edit, upscale and finish images without leaving the site.

    Strengths

    • Many models and styles to choose from
    • Editing and finishing tools in one place
    • A free plan to start
    • Great for experimenting

    Good to know: It runs on credits, so heavy use needs a paid plan.

  5. Rank 5

    Freepik

    AI image tools and a huge stock library in one place.

    Best forMarketers and creators who want AI images plus ready-made design assets

    What it does

    Freepik’s AI suite generates and edits images from text prompts using several models, including its own Mystic model. It sits alongside a large library of stock photos, vectors and templates, so you can mix AI and ready-made assets.

    Strengths

    • Several AI image models in one subscription
    • Large library of stock vectors, photos and templates
    • Editing tools such as upscaling and background removal
    • A free plan with daily AI image generations

    Good to know: AI features run on credits, and the commercial AI license is part of the paid plans. Free use is limited.